All case studiesQevlar AI

Qevlar AI

How Qevlar AI books 50+ Enterprise meetings every month — by calling new CISOs on day 1.

TThomas BarteltGo-to-Market Engineer, Qevlar AI
Industry
Cybersecurity — AI Agents for SOC
HQ
Paris, France
Size
10–25
What we did
−0%Tooling cost (€1.5k → €900 / mo)
0%Connect rate on new-hire angle
Day 0CISO / SOC-Manager detection
+0 qualified Enterprise meetings / month
The stack

Before. After.

Thomas didn't bolt Pronto onto a legacy stack — he designed the funnel from scratch around timing. He evaluated Clay and FullEnrich before choosing Pronto for end-to-end new-hire signals + verified mobile enrichment in one platform.

BeforeEvaluated · two partial fits
  • ClayEnrichment — lags 3–6 months on hiring signals
  • FullEnrichPhone enrichment — no signal layer, no AI qualification
Total tooling cost€1,500 / month
New-hire signal freshnessStale (3–6 mo)
End-to-end setupDIY glue
AfterWon · end-to-end fit
Day-1 new-hire signals · waterfall enrichment · HubSpot routing — one platform, end-to-end
All in one platform
  • + 100 providers
Total tooling cost€900 / month
Connect rate85%
New hire → warm callDay 1
The problem

Where Qevlar AI got stuck.

  • Qevlar AI sells autonomous SOC investigation agents to Enterprise CISOs and SOC Managers — the hardest seat in cybersecurity to reach by phone.
  • Generic cold lists from Apollo + manual research were yielding sub-3% connect rates. Tenured CISOs with entrenched stacks don't pick up unknown numbers.
  • Spray-and-pray to a CISO email burns the brand. The team needed precision, not volume — a way to hit the few buyers who are actually in-market.
  • The bottleneck wasn't dial volume. It was timing — and the mobile number to make the call land when the buyer is ready.
At this level, spray-and-pray fails. We needed a way to call the right person at the perfect time — every time.
Thomas Bartelt, Go-to-Market Engineer
The solution

How Pronto unlocked it.

  • Stage 1 · The Signal — Qevlar tracks specific cybersecurity job changes: SOC Analysts becoming SOC Managers, and new CISO appointments. New hires want quick wins and are actively auditing their inherited stack — they're ready to buy in the first 30 days.
  • Stage 2 · The AI Filter — before a human touches the lead, Qevlar's AI agents qualify the account on three axes: (a) cyber-team headcount via Apollo API, (b) SIEM / cloud stack via TheirStack, (c) Enterprise vs. MSSP via Linkup. Anything that doesn't match the ICP is dropped.
  • Stage 3 · Pronto Enrichment — every qualified account runs through Pronto's waterfall (100+ providers under the hood) for a verified mobile and work email. HubSpot then deduplicates and creates a focused task on the rep's queue — no manual data hygiene.
  • Stage 4 · The Warm Call — 85% of Qevlar's meetings come from the phone, with the new-hire angle: "Congrats on the new role. You're busy onboarding — let Qevlar handle the investigation alerts so you can focus on strategy."
  • Outcome: ~50 qualified Enterprise meetings booked every single month — consistent, repeatable, and built on top of Qevlar's existing GTM team without adding headcount.
How the team operates

1 GTM Engineer fuels the playbook. AI does the qualification.

Thomas owns the system end-to-end. He configures new-hire alerts on Qevlar's ICP personas (new CISOs, SOC Manager promotions). Each match runs through three AI-agent checks — headcount, tech stack, Enterprise vs. MSSP — and only qualified accounts hit Pronto's enrichment waterfall. Verified mobile in, HubSpot task out, rep dials within hours. No daily ops work, no manual qualification, no cold lists.

Go-to-Market EngineerThomas BarteltConfigures the new-hire alerts and AI-qualification flow once. The system runs itself daily.
New-hire alerts · CISO & SOC-org · fired on day 1
Chief Information Security OfficerNew CISO appointment · day 1
SOC ManagerSOC Analyst → Manager promotion · day 1
Head of Security OperationsJob change · day 1
Pronto WaterfallEach AI-qualified new hire runs through 100+ providers for a verified mobile + work email — feeding HubSpot tasks directly to the rep
Sales team25 AEsSenior AE team calling AI-qualified Enterprise leads — every dial is a warm new-hire angle, 85% connect rate, ~50 Enterprise meetings booked / month

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